It is like a winter tale
unrolling its thread upon the artistic scenery
of Silver Age in Russia
where all passionate artists are working on
their boundless creativity in the tormented
beginning of 20th century:
Anna Akhmatova and Ossip Mandelstam’s poetry,
Boris Pasternak, Mikhail Boulgakov and his “Marguerite”…
Nabokov and his butterflies…
are crossing each other, like in the book “Mot à Mot”,
telling Liliana Lounguine’s overflowing life.
It is a story which has been drawing
its stylistic and coloured vocabulary
from the treasures of folk tradition,
exploring Ivan Bilibin’s baroque illustrations
and Loubki: these wooden engravings depicting
ancient Russian myths and legends.
And then, we had the privilege to be allowed
to set the shooting scene in the shade and light
interior architecture of Musée Soulages in Rodez.
|High-end designer brand specialised in knitwear, Catherine André is recognisable for her identity and her history but most of all, for her work with knits, colours and styles.|
Since 1995, Catherine André has been building a creative and poetic universe with lights and colours making timeless jacquards and exclusive prints, with an everlasting care for details.
In this way, the design studio (located in Millau) is endowed with a peculiar expertise mixing traditional and innovative stitchwork with fabrics in order to create her very own “texture”.
Every season, this expertise conveys another story, another journey to give birth to more than 200 exclusive models per year. Every season, the collection has its own scenario following a cultural creative route that gives the clothes a meaning and makes them alive: which is one of the brand’s particularities.
The high-end positioning of the brand requires a specific attention to the quality of fabrics and finishings, as well as for the quality of the work carried out with manufacturers. It is because of this demand for quality and partnership that the brand has chosen to take upon itself 80% to 90% of its production in France.
Catherine André’s clothes are designed for women who wants to get off the fashion’s beaten track to express their own intelligence and emotional sensibility. That is why they root a deep emotional bond with the brand. Catherine André opened five flagship shops (Paris, Millau, Gent) as well as one online shop. The brand have a network of multi-label retailers (up to 250 points of sales in 20 countries, particularly in Japan).
Catherine André is also a team of twenty-five persons with 3.5 million euros turnover in 2016. These are elements of its success in France as well as abroad.